As an event planner, promotional products are an impactful way to build brand exposure and create lasting impressions with attendees. Choosing creative, useful items tailored to the event theme and audience is key. When effectively branded and given to participants, promotional products can generate interest, strengthen company image, and boost connections.
Here are some of the top promotional products event planners should consider:
Reusable Water Bottles
Reusable water bottles make great event giveaways while also being eco-friendly. Opt for stainless steel bottles that keep drinks cold up to 24 hours and feature a handy carry loop or carabiner. Brand them with your logo or event graphics using screen printing or vinyl stickers to create an eye-catching look. Attendees will appreciate the bottles’ functionality during the event and reusable nature for everyday use afterward.
Notebooks and Pens
Notebooks and pens are a go-to item since they see frequent use in multiple environments. Choose sleek notebooks with either spiral bindings or soft covers that easily fit into bags. Pair them with smooth ballpoint pens or stylus pens that stand out from the typical disposable. Use custom covers, edging, and imprinting to display your branding. Attendees can jot notes during sessions and continue using these items long after the event ends.
Phone Wallets
Leave attendees with a useful tech accessory they’ll use daily by providing branded phone wallets. Look for ultra-slim, durable phone wallets that adhere directly to phones for convenient carrying. Have your logo or brand message printed largely on the outside to turn phones into mobile advertisements. Phone wallets are appreciated by all demographics since smartphones are universally used.
Portable Chargers
Keep attendees charged up through lengthy convention days with custom portable chargers. Slimline chargers that easily fit in pockets are a great option for portability. Choose battery capacity strong enough to fully recharge phones or tablets at least once. Use high-quality printing methods like laser engraving to prominently display logos directly on the chargers.
Lanyards
Secure badge holders for event credentials are a must-have item. Lanyards allow you to display your brand name and logo prominently around attendees’ necks all day long. Choose wide ribbon options made from soft, comfortable materials that won’t irritate necks. Multi-color lanyards woven with your branding stand out well. You can also involve sponsors by offering space to showcase their logos too.
Tumblers
Keep attendees hydrated in style with sleek custom tumblers. Choose vacuum-sealed stainless steel designs that maintain temperatures for hours. Opt for slim models with screw-top lids that prevent spills and are easy to drink from. Use laser engraving to etch logos directly onto tumblers for high visibility that won’t fade over time. Tumblers make great gifts attendees will continue using.
Laptop Sleeves
For conferences where laptops are essential, branded laptop sleeves protect gadgets in style. Have your logo or branding displayed prominently on the outward facing side of the sleeve. Choose lightweight but padding designs to prevent bumps and scratches. Sleeves with multiple pockets for additional storage are also handy. Keep attendees’ tech ready to go with these useful branded sleeves.
Portable Utensil Sets
At events catering meals, portable utensil sets allow attendees to eat easily and reduce waste. Compact sets contain folding forks, spoons, knives, and chopsticks that neatly fit into cases. Brand cases with your logo using screen printing for easy visibility. Attendees will appreciate these handy sets that keep utensils hygienic pre- and post-mealtime.
Business Card Holders
Help attendees easily exchange contact information by providing branded business card holders. Look for compact cases that hold multiple cards securely. Add bold branding via embossing, debossing, or laser engraving that pops against the holder material. Attendees can quickly organize cards received at the event for future networking.
Lip Balm
Imprinted lip balms are a practical item everyone can use. Pick fun flavors like peppermint or tropical coconut to give balms appeal. Use eye-catching custom label designs that promote your brand on the front and ingredients/info on the back. Lip balm is a useful gift that provides nourishment and delivers branding.
Get creative with your choices to make promotional items that best reflect your brand and relate to the event Purpose. Well-chosen giveaways can boost attendee engagement, extend brand impressions beyond the event, and create great word-of-mouth marketing.